Email Dominic
Download Campaign Planner
Email Dominic
Download Campaign Planner
Behaviour Change Masterclass Card

Behaviour Change Masterclass

£599 + VAT per person · 10% off for 3 bookings · 20% off for 4+ bookings · Pay by card or invoice.

Book Now
Behaviour Change Masterclass Card

Behaviour Change Masterclass

£599 + VAT per person · 10% off for 3 bookings · 20% off for 4+ bookings · Pay by card or invoice.

Book Now

FREE CAMPAIGN  PLANNER ➔

Want to drive real behaviour change that delivers impact AND saves money?

Learn proven strategies to shift behaviours effectively – without wasting time or budget on outdated communication methods that cost a lot and have low impact.

Over three weeks, you will be taken through a step-by-step campaign planning process giving you the confidence to deliver real-world, money-saving results:

  • Online renewals increased from 22% to 46%
  • £500+ saved per household by helping residents cut carbon emissions
  • Damp & mould response times reduced by 10+ days
  • £100,000 saved tackling fly-tipping in 10 hotspots
  • Cost per click of £0.29 online vs £82 offline

Secure a spot on the next cohort today and discover how to drive measurable change that sticks

What you’ll get:

Over three mornings you will come away with an an in-depth understanding of behavioural insights; the theory as well as how you can apply behaviour change principles to real-life scenarios and campaigns faced by your organisation.

You will learn how to:

Define behaviours and set objectives

Evaluate and prove the impact of your work

Identify and remove barriers to change

Develop messages that actually shift behaviour

Choose the most cost-effective channels and stop wasting budget

Use behavioural frameworks like COM-B and EAST to design effective interventions

And there will be lots of interaction:

  • Case studies to highlight best practice
  • Practical tools and templates to plan your communications
  • Interaction via virtual breakout sessions
  • Opportunities to ask as many questions as you want
  • Access to a WhatsApp group during the course and for one month after the course ends

The course is for:

If you work for council, housing association, charity, central government or any public sector organisation, in a communications role, this course is for you.

Operational professionals, with responsbility for communications are also welcome, from HR professionals through to waste, climate change and fostering offers.

Testimonial Carousel

What people say about the course

"The behaviour change training was a really valuable day – fascinating and insightful. The most value was definitely being able to practically apply the theory to live campaigns that we are currently working on. It was incredibly useful having a real example of what’s worked and what hasn’t – the team are much more confident in applying behaviour change theory into their campaign planning now."
Jade Mizen
Eastleigh Borough Council
"This masterclass was incredibly insightful and provided practical tools that I could immediately apply to my projects. The content was engaging, and the instructor's expertise made complex concepts easy to understand."
Sarah Johnson
Marketing Director
"A truly transformative experience! I highly recommend this to anyone looking to deepen their understanding of behaviour change and implement effective strategies in their work."
David Lee
Operations Manager
"Fantastic course! The practical exercises and real-world examples were extremely helpful. I now feel equipped to design more effective strategies for my team."
Emily Carter
Project Coordinator
"The instructor’s passion for the subject was contagious. I left the masterclass feeling inspired and with a clear action plan for my next project."
Mark Wilson
Chief Financial Officer

Download the Campaign Planner Now - It's FREE

Enter your email to get instant access. Start planning your next campaign with clarity and confidence, along with regular email updates.

© 2025 Behaviour Change Network. The Behaviour Change Network Limited

Complaints  |  Blog  |  Privacy Policy
Behaviour Change Masterclass Card

Behaviour Change Masterclass

£599 + VAT per person · 10% off for 3 bookings · 20% off for 4+ bookings · Pay by card or invoice.

Book Now